Different business models require different validation approaches. A B2B SaaS requires a different test than an AI productivity app.
1. Landing Page Smoke Test
Best for SaaS and digital tools. Present value propositions using high-fidelity UI mocks and capture sign-ups to confirm intent.
2. Wizard of Oz MVP
The UI looks fully automated to the end user, but processes are run manually behind the scenes to validate utility before writing complex backend logic.
3. Concierge MVP
Deliver the service manually and directly to your first 10 customers to map out the solution steps before digitizing.