Validate your idea
in 10 days.
Before you build an MVP, EVIDR helps you test customer pain, market opportunity, buying intent, and business logic behind your idea.
Stop guessing what customers want.
Failing to validate is the number one reason startups fail. Founders build beautiful software only to discover that customers don't experience the problem deeply enough to pay for a solution.
EVIDR replaces hope with institutional evidence. In 10 days, you will know exactly who experiences the pain, what alternatives they already use, what the ceiling price is, and whether anyone will pre-buy before a single line of production code is written.
What we validate.
We evaluate your startup idea across six core market vectors to replace assumptions with evidence.
Customer Pain Intensity
Prove whether target customers suffer from the problem daily or if it is just a minor inconvenience.
Target Market Segment
Identify the exact sub-demographic with the highest willingness to pay and lowest friction to adopt.
Buying Intent
Collect hard evidence like letter of intents (LOIs), deposit commitments, or prepayments.
Pricing Sensitivity
Map budget thresholds, current alternative spend, and optimized pricing tiers before building.
Existing Alternatives
Deep-dive into spreadsheets, legacy systems, and competitor workarounds to find your competitive wedge.
MVP Scope Mapping
Filter out high-cost, low-utility features so you build only what drives primary customer retention.
What founders receive.
At the end of the 10-day sprint, you get full ownership of institutional-grade validation assets.
Customer Insights Report
Synthesized qualitative data, interview transcripts, and direct customer quotes on key pain points.
Market Research Report
Competitor comparison mapping, alternative tools research, and market size estimates.
Go / No-Go Verdict
Clear, evidence-backed recommendation detailing whether to build the MVP, pivot, or stop.
Financial Model
Basic unit economics projection, pricing thresholds, CAC/LTV benchmarks, and revenue viability.
MVP Scope Document
Core feature specifications, deferred features list, and technical architecture recommendations.
Founder Strategy Session
A 90-minute alignment workshop to go through evidence and finalize the execution roadmap.
Your 10-day journey to a Go/No-Go verdict.
Assumption & Persona Mapping
Map all critical assumptions, define target persona criteria, and finalize the qualitative interview guide.
Prospecting & Sourcing
Identify and recruit 15–20 high-intent customer prospects who fit the precise target demographics.
Human Interviews
Conduct structured, qualitative customer interviews focusing on pain points, alternative tools, and willingness to pay.
Data Synthesis & AI Scoping
Synthesize transcript data using EVIDR AI environment to map pain nodes, pricing thresholds, and MVP features.
Roadmap Delivery
Deliver all validation reports, financial models, the Go/No-Go verdict, and host the final strategy session.
Evidence-backed next steps.
Whether the verdict is Go or No-Go, you leave with a clear, evidence-backed decision path.
Go Verdict
Strong evidence validates the opportunity. We hand you a Go/No-Go memo with the financial model, MVP scope, and a strategy session to plan the build.
No-Go Verdict
The evidence shows the idea isn't viable yet — but that's a win. You save months of dev time and tens of thousands in engineering budget. We give you clear evidence of what needs to change, pivot, or stop so you can adjust and try again.
Validation questions
Before you spend on development, validate the market signal.
EVIDR helps you protect runway, clarify MVP scope, and move from idea to product with evidence-first execution.
No commitment required · Response within 24 hours